Fill rate is the share of ad requests that actually show an ad. The formula, why fill rate drops, how it differs from AdSense coverage, and how publishers push it towards 100 percent.
Blogger and Publisher Guides
Guides for bloggers and other people who earn money from their own sites. They cover getting approved, staying approved, selling ads directly and making sure every ad slot actually earns.
Each guide ends with the practical next step, including how sports and gaming publishers can add specialist demand where mainstream networks fall short.
Showing 4 posts with label Blogger & Publisher Guides. Show all posts
Where to Find Prospect Advertisers
Selling ads directly pays more than networks. Where to find advertisers: sites that link to you, commenters, AdWords and network advertisers, competitors' banners and affiliate managers.
How to Protect Your AdSense Account From Invalid Clicks
Invalid clicks get AdSense accounts disabled. How to spot suspicious clicks by country, read low-CPC warning signs, and what to do before Google acts on your account.
AdSense Application Requirements
What you need before applying for AdSense: a site with original content, age 18 or over, policy compliance and, in some countries, six months of ownership. Plus the content Google restricts.
